ESMERALD holds its first multiplier event in Málaga, Spain
IWS organised a multiplier event consisting of one session on the 18th of January 2023 in Málaga. Despite also mentioning the second output of the project, the event presented the first and third outputs of the project, with a focus on the following modules: ‘Implementing the omnichannel model and increasing convenience’, ‘Increasing the level of security of online transactions’, ‘Use of cloud computing solutions’, ‘Development of new e-commerce / m-commerce channels’ .
IWS has engaged Vet students, entrepreneurs to be and job searchers from the organisation in order to deliver an accurate, first-hand experience in the Spanish context.
The multiplier event took place in the facilities of the Secondary School IES Ben Gabirol, a big, educational institution in the City of Malaga, with the collaboration of ARRABAL-AID, an associate partner and stakeholder of the project. In this fantastic venue, 47 attendees have been informed of the characteristics and opportunities this post-pandemic period offers for micro, small and medium businesses.
Given the fantastic venue that was full despite its high capacity, the event was successful. As seen in the agenda, the event had a structure, with an introduction, and an operational overview ensued by a panel discussion on post-pandemic opportunities for MSMEs with questions and remarks. Additionally, the Ben Gabirol professionals, ARRABAL-AID staff and the trainees had a proactive attitude, paying attention to the materials, asking relevant questions and taking notes.